#17 Fifth Third NASCAR Makes a Pit Stop in Smyrna

Matt Kenseth’s No. 17 NASCAR Ford Fusion show car will make a pit stop in Metro Atlanta on its tour throughout Fifth Third Bank’s 12-state footprint. Kenseth is winner of the 2012 Daytona 500.

Kenseth’s No. 17 Fifth Third Bank Ford Fusion will visit Metro Atlanta for a free three-day public viewing from August 30 – September 1 at the following Fifth Third Bank locations:

• August 30-
  • Peachtree Hill Bank Mart (3455 Peachtree Industrial Blvd, Duluth- Kroger Shopping Center); 11am-2pm
  • Saddlebrook Bank Mart (10945 State Bridge Road, Alpharetta- Kroger Shopping Center); 3:30pm-6:30pm.
• August 31 –
  • New Chastain Bank Mart (3595 Canton Road, Marietta- Kroger Shopping Center); 11:30am-2pm
  • The Crossings Bank Mart (3240 South Cobb Drive, Smyrna- Kroger Shopping Center); 4pm-6:30pm
• September 1 –
  • Avenue at Webb Ginn (1250 Scenic Hwy, Suite 1100, Lawrenceville) 10:30am – 1:30pm
  • Loganville Bank Mart (4753 Atlanta Highway, Loganville) 3:30pm-6:30pm

Fifth Third Bank will have prize giveaways, games, music, free food, and entertainment during the tour. 

In May, Fifth Third Bancorp announced a multi-year marketing partnership with Roush Fenway Racing, beginning this season with four races as the primary sponsor of Matt Kenseth’s No. 17 Ford Fusion in the NASCAR Sprint Cup Series.  The Fifth Third primary races included:

•  Sprint All Star Race – Charlotte, North Carolina, May 19
• Quaker State 400 – Sparta, Kentucky, June 30
• Crown Royal’s “Your Hero’s Name Here” Race – Indianapolis, Indiana, July 29
• Pure Michigan 400 – Brooklyn, Michigan, August 19

“Fifth Third Bank is enthusiastic about our partnership with Roush Fenway Racing,” said Greg Carmichael, executive vice president and chief operating officer of Fifth Third Bancorp. “Our organizations share many common values including a focus on teamwork and a desire to challenge the status quo to be the best at what we do. We are looking forward to working with the Roush Fenway Racing organization to help drive our business and build the Fifth Third Bank brand.”

Headquartered in Concord, NC, Roush Fenway Racing is the winningest team in NASCAR history having won five championships in NASCAR’s top three divisions and more than 400 races in drag racing, sports car and stock car racing.

“We are very pleased about our partnership with Fifth Third Bank and to help drive their business through a primary sponsorship of #17 Fifth Third Bank Ford Fusion. They are a well respected, innovative financial services organization with a long and rich history that shares our company’s passion for excellence and commitment to winning,” said Jack Roush, co-owner and founder of Roush Fenway Racing. 

About Roush Fenway Racing:
Roush Fenway Racing is the winningest team in NASCAR history, fielding multiple teams in the Sprint Cup and Nationwide Series with championship drivers Carl Edwards, Matt Kenseth, Greg Biffle, Ricky Stenhouse Jr., and Trevor Bayne. Celebrating 25 winning years in 2012, Roush Fenway is the leader in NASCAR marketing solutions, pioneering its exclusive Roush Fenway OnTrack sponsorship measurement services, motorsport’s first team-focused TV show and its award-winning social marketing channel RickyvsTrevor.com. Visit www.RoushFenway.com, circle on Google+ at +Roush Fenway Racing, become a fan on Facebook at www.facebook.com/roushfenway and follow on Twitter at @roushfenway. For sponsorship inquiries call John Bauersfeld at 704.720.4621.

About Fifth Third:
Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. The Company has $118 billion in assets and operates 15 affiliates with 1,321 full-service Banking Centers, including 105 Bank Mart® locations open seven days a week inside select grocery stores and 2,405 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending, and Investment Advisors. Fifth Third also has a 39% interest in Vantiv Holding, LLC, formerly Fifth Third Processing Solutions, LLC. Fifth Third is among the largest money managers in the Midwest and, as of June 30, 2012, had $291 billion in assets under care, of which it managed $25 billion for individuals, corporations and not-for-profit organizations. Investor information and press releases can be viewed at www.53.com. Fifth Third's common stock is traded on the NASDAQ® National Global Select Market under the symbol "FITB."  Fifth Third Bank.  Member FDIC